Effervescence, VOYA’s Luxurious Sugar Scrub06/04/2017
Over the past few months we have been overwhelmed by the feedback, awards and glowing reviews for our Tranquil Range of body products. Now we are proud to introduce the latest addition, the NEWLY launched Effervescence – VOYA’s first retail Body Scrub, .
Launched as part of VOYA’s new Tranquil Range of floral infused products, Effervescence is proving extremely popular with both our loyal customers and beauty industry experts.
This exfoliating seaweed and sugar gel scrub removes dead skin cells leaving your skin silky smooth. Our milky dual action formula exfoliates with sugar particles and nourishes your skin with a blend of seaweed and sunflower seed oil.
Relaxing and effective it revives rough and dull looking skin to reveal vividly refined, softer, silky smooth skin.
This retail product was inspired by VOYA’s Exfoliation spa treatment available in our exclusive spas, the Lavender Seaweed Sugar Glow treatment in particular. This treatment uses a medley of ingredients to invigorate, exfoliate and nourish the skin. Afterwards you enjoy a light cleansing shower and short relaxing massage. This gentle aromatic body sugar scrub melts tired muscles and soothes and softens the skin. Available at our sister account VOYA Seaweed Baths Now.
WHY USE A BODY SCRUB?
The benefits of using a body scrub at home are the same as having a exfoliation spa treatment. Here are just a few:
-Exfoliates, resurfaces and polishes.
-Improves circulation and lymphatic system.
-Removes dead skin cells.
-Calms and relaxes.
-Helps battle cellulite.
HOW TO USE THE EFFERVESCENCE SUGAR & SEAWEED SCRUB
Directions for use: Apply a small amount of the seaweed scrub onto damp skin and massage in circular movements all over the body. Once the scrub is massaged in, step into a warm shower. When the scrub mixes with water it will turn into a beautiful body milk which will leave your skin nourished and glowing. Ensure all of the scrub is rinsed off before applying VOYA’s Mindful Moments body oil or Softly Does It Body Lotion.
Now that you know all about it, let’s hear what the experts have to say about Effervesence.
WHAT THE INDUSTRY EXPERTS ARE SAYING
”It’s sugar-based – which we always prefer to salt. (Salt can be drying – plus we always seem to be covered in nicks from cooking or gardening, and that can sting). There’s plenty of hand-harvested seaweed in a nourishing base of almond oil, sunflower oil and seaweed oil (who knew there was such a thing?)
Skin feels gorgeous afterwards: satin-y soft – and with a restored glow, after those dead, flat, non-reflective cells have been banished. The scent is just lovely, grounding and soothing the senses with a blend of rosemary and lavender (and just a little ozonic waft from the seaweed). As with anything, the smell factor’s vital for us. If something doesn’t float our boat fragrance-wise (or perhaps, in this case, our rubber duck), we probably won’t bother to use it again.
And – just as we were getting to the last scrapings of the scrubs by our tubs – we have a new favourite”.
Summer Body Prep Beauty Section
”It’s never too early to get summer body prep underway. VOYA’s new Effervescence Nourishing Sugar Scrub teams seaweed with exfoliating sugar scrub to smooth” .
SOCIAL AND PERSONAL
As part of Social and Personal Beauty Brief Donna Fitzpatrick reviewed Effervescence Sugar Scrub.
SUNDAY INDEPENDENT STYLE
Tara O’Doran on VOYA’s Mindful Dreams spa treatment and using the body scrub to de-stress in the comfort of your own home:
“all that’s missing is your personal masseuse…”
Beauty Bloggers The Two Broke Divas
recommend VOYA’s NEW Sugar Scrub, Effervescence!
”Along with exfoliating your skin and getting rid of any remnants of week-old tan and dead skin cells, this organic seaweed and sugar scrub also turns into a body milk which left my skin amazingly soft. This was a welcome change from the dry feeling I quite often get after exfoliating. For those of you particularly environmentally conscious the packaging is made from dried Sligo seaweed and vegetable inks, how environmentally friendly is that!”
The SUNDAY BUSINESS POST
The essence of spa-at-home luxury bodycare was reviewed in the The Sunday Business Post:
”Few home treatments are as satisfying as a really effective exfoilator”
Have you tried Effervescence yet? We’d love to hear your feedback.
VOYA’s Tranquil Range products have been winning product awards already in 2017